launched in 2003 with a plan to rid the world of plain undies one pair at a time. Call em' what you want...undies, underwear, knickers, skivees or panties but if any of those words seem boring to you, your undies drawer may need a makeover and that's where we come in. Match your mood from the inside out, put a little pep in your step and join the ranks of women who rely on us for a flirtatiously fun fresh pair. is based in Kansas City and was incorporated in 2004. We're a member in good standing with the Better Business Bureau and have been spotted in New York's Village Voice, The Kansas City Pitch, a handful of television commercials and on BUST's Girl Wide Web.

Our goal is your complete satisfaction. Having said that, we hope you enjoy shopping